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Get ready for fewer sales: Lululemon has a new 'obsession' with full price and minimal discounting

Business Insider - 18 Mar 2026 00:48
Get ready for fewer sales: Lululemon has a new 'obsession' with full price and minimal discounting Lululemon plans to reduce markdowns in 2026 to boost full-price sales, following revenue challenges in the Americas region.
Full Article at Business Insider

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